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News
Back to the news list ”Normal apple and pear prices ensure smooth sales
14 October 2019 - Media Release - Fresh Plaza
“The soft fruit market has been very volatile in recent weeks. Everything depends on the supply that varies every week. Although the quality of Belgian raspberries, blackberries and blueberries is lacking, we see that our customers prefer the Belgian product to the Portuguese import product, "says Gerrit de Vlieger from wholesaler Vrijders.

The quality of strawberries is no longer what it used to be and the grower is switching to greenhouse cultivation. “There is a lot of price difference in the strawberries right now. One moment you can pay 1 euro per container and the next day it can be 2 euros. The demand is fairly stable, but not extremely high for the time of the year," says Gerrit. The trader is very positive about the summer period. “We didn't have any oversupply this summer, so the prices were good. Supply and demand were both well balanced which resulted in a good stable market. "

Gerrit de Vlieger

"Better start of top fruit season than last year"
The trader is positive about the booming fruit season. “The season is running better than last year. Last year the apples and pears entered an empty market, which meant that the prices were too high and they were not sold. Due to the bad start the entire season did not go so well. The prices for apples and pears are currently normal for the time of the year, which means that we sell much faster. The small apples are a bit cheaper because few big apples have been picked this year. But if that bigger apple is going to become even more expensive, then it will be difficult to sell."

QTee
“The QTee pear is also doing very well again this year. Every year the demand increases and customers come back especially for this pear. He sells well on both a Turkish and a Belgian market and everyone who buys it is very satisfied with the product. The quality is perfect a this year and the sizes are slightly larger than last year. This year we even have a little more available, which means we still have a full month of QTee available," concludes Gerrit.

For more information :

Gerrit de Vlieger
Vrijders
+32 (0)475 36 61 44
gerrit.de.vlieger@telenet.be

Eastbourne House
507 Eastbourne Street West
PO Box 11094
HASTINGS 4158
NEW ZEALAND

Ph: +64 6 8737080

Fax: +64 6 8737089

info@applesandpears.nz

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