SnapDragon apples liven up Times Square
31 October 2018 - Media Release - The Packer
Crunch Time Apple Growers took to Times Square during a weekend kickoff for the SnapDragon apple, grown exclusively in New York state.
Crunch Time representatives handed out apples to passersby at the corner of 42nd and 7thAvenue on Oct. 28, and gave away a Schwinn bicycle to promote SnapDragons. Consumers had the chance for selfies with the apple and growers were on hand to answer questions.
Crunch Time Apple Growers, which partners with extreme obstacle course Tough Mudder events, emphasizes SnapDragon’s role in healthy, active lifestyle.
On Oct. 26, SnapDragons were the focus of chefs at Andaz 5th Avenue, a New York hotel. National media were on hand to taste dishes made with the apples.